AI Insights · Timothy · January 2025
Top Fast Food and Fast Casual Restaurant Apps in Switzerland: Q4 2024
Explore the performance of leading fast food and fast casual restaurant apps in Switzerland during Q4 2024, highlighting trends in downloads and active users.
In the fourth quarter of 2024, the fast food and fast casual restaurant apps in Switzerland showed varied performance trends on the unified platform. This analysis is based on data provided by Sensor Tower, where more insights can be found.
McDonald’s app downloads started at approximately 6.3K weekly at the beginning of the quarter, with a significant increase observed towards the end, peaking at about 9K in mid-December. Weekly active users showed fluctuations, beginning at 238K, dipping mid-quarter, and reaching a high of nearly 245K in December.
le menu experienced an interesting trend with downloads starting modestly and spiking to over 10K in late October. Revenue saw a peak of $386 in the same period, followed by a more stable pattern.
Burger King CH downloads remained relatively stable, with a notable increase in the first week of December reaching over 8K. Active users gradually increased throughout the quarter, from around 50K to a peak of over 63K.
Brezelkönig saw a decline in downloads from 1.4K at the start of the quarter to just under 500 by the end. Active users followed a similar downward trend.
Finally, Starbucks Switzerland maintained a consistent level of weekly downloads with a slight increase towards year-end, and active users remained stable, hovering around the 3K mark.
Overall, the performance of these apps varied significantly in terms of downloads and user engagement, reflecting diverse user preferences and market dynamics in Switzerland during this period.